New Public Relations Firm
8/31/2007 (Source: News Channel 34)

Lockheed Martin is one of the first clients of a new public relations firm, founded by one of the company's former communication specialists, Todd Martin, who also held similar posts with IBM and Time Warner.

Martin says he can help companies communicate with everyone who has a stake in their success.

Martin says, "You're trying to reach the general public. You're trying to reach your employees. You're trying to reach shareholders, customers. And putting that together in a comprehensive way takes a new way of looking at media. Certainly – traditional broadcast, print. But you're also looking at online, podcasting, things of that nature, and I have been lucky enough to work with some organizations who've been pretty groundbreaking in using those new media to bring forth a message let the public know what their company is doing."

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